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▲“YF Life · Hurun Wealth 2025 White Paper on Financial Investment Needs and Trends of China’s High-Net-Worth Individuals”
On December 4, 2025, YF Life and the Hurun Research Institute jointly released the “YF Life · Hurun Wealth 2025 White Paper on Financial Investment Needs and Trends of China’s High-Net-Worth Individuals” (YF Life · Hurun Mapping the Investment Landscape for China HNWI 2025) (hereinafter referred to as the “report”) and held a grand launch event. The report aims to explore the latest trends and long-term developments of China’s high-net-worth individuals in areas such as financial asset allocation, overseas investment portfolio construction, selection of financial institutions, and insurance needs. Yu Fung Insurance Brokerage, as an important partner, was invited to attend, along with numerous industry guests, to witness this significant moment.
▲Mr. Roy Wu, CEO of Yu Fung (far left); Ms. Jojo Lau, Senior Business Director, Institutional Business Department, YF Life (second from left)
As a leading company in the Hong Kong insurance industry, YF Life has long been committed to expanding the global wealth map for insurance assets and helping an increasing number of clients better manage risks and wealth. This joint report with the Hurun Research Institute not only highlights the unique insights and forward-looking vision of both parties in serving high-net-worth individuals but also provides practical, comprehensive reference for the global wealth management strategies of this group.
During the formation of the report, YF Life and the Hurun Research Institute jointly conducted a dedicated survey of 500 high-net-worth individuals. The respondents had an average age of 44 and an average family net worth of 37 million RMB, with over half being business owners. The report presents a series of key findings, including asset allocation characteristics of high-net-worth individuals such as “professionally driven, long-term oriented, prudent first, adaptable to circumstances,” among others. Notably, high-net-worth individuals have shown a trend of increasing allocation to defensive and flexible assets, with insurance assets playing a key foundational role in both current and future wealth planning.
For the full report, please visit the Hurun Wealth website at www.hurun.net to download.
YF Life
Company background: YF Life Insurance International Limited’s major indirect shareholders include Massachusetts Mutual Life Insurance Company (MassMutual) and Yunfeng Financial Holdings Limited. YF Life maintains a long-term strategic partnership with Barings, combining global investment resources, professional networks and financial technology to support its Hong Kong insurance business.
Services: YF Life provides life, medical, critical illness, savings and retirement annuity products in Hong Kong, as well as MPF services, helping clients manage protection and long-term financial needs.
Investment capabilities: YF Life’s investment approach includes its Invesurance philosophy and 1+N investment framework. It works with Barings, MassMutual’s global asset-management business, and other investment partners to support the long-term management of insurance assets.
